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The Adolf difference
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It’s easier than ever before to shop for jewelry. With the emergence of national big-box chains and online retailers in addition to local stores, customers have more choices and more control over their jewelry purchases than ever before. And after 50 years in the business, we understand how customers are drawn in by the allure of “cheaper” diamonds and fine jewelry. After all, who doesn’t love a great deal?

However, the truth is, these big-box stores and online retailers aren’t less expensive so much as they are literally cheaper. Cheaper quality. Cheaper craftsmanship. Cheaper customer service, too. In fact, they simply do not offer the kind of lasting personal attention you should expect when making a purchase of this magnitude. With those retailers, you’re not paying for quality, you’re paying for the resources those merchants rely on to perpetuate their myth.

At Adolf Jewelers, our focus is on providing our customers with the beauty, quality, elegance and great service they’ve come to expect from Adolf Jewelers over the last 50+ years. After all, providing our customers with the absolute best jewelry we can at the most competitive prices possible is what the Adolf Jewelers Difference is all about. And to prove our commitment, if you’re not completely satisfied with your purchase, simply return it unworn within 30 days and we’ll refund the entire purchase price.

Visit today and discover for yourself why Adolf Jewelers is considered Richmond’s best family-owned fine jewelry store.

Relax. We’ll make you happy.